WhatsApp Marketing for Ecommerce

Turn Browsers Into Buyers With WhatsApp Marketing

Recover abandoned carts, send order updates, and run flash sales directly on WhatsApp. Whatso helps online stores reach customers where they actually read messages, with no API and no coding required.

No API needed
WooCommerce integration
Trusted by 25,000+ stores
Glow Cosmetics
online
You left something behind

Hi Anjali, your cart is waiting! Here is what you picked.

Matte Lipstick Set
Rs. 899
Delivered, 11:02 AM

Oh I forgot, is it still available?

11:05 AM

Yes! Complete your order in the next 2 hours and get free shipping. Tap below to checkout.

Delivered, 11:06 AM
Why It Works

The numbers behind WhatsApp for ecommerce

Industry data shows WhatsApp consistently outperforms email and SMS for every ecommerce touchpoint that matters.

98%
Average WhatsApp open rate, compared with 18 to 22% for email
25%
Cart recovery rate possible on WhatsApp, versus 3 to 5% for email recovery
70%
Of online shopping carts are abandoned before checkout, according to Baymard Institute
27%
Higher repeat purchase rate among customers who opt in to WhatsApp updates

Sources: Baymard Institute cart abandonment research, industry ecommerce messaging benchmarks 2026

Use Cases

Every moment in the customer journey, covered

From the first cart abandonment to the tenth repeat order, WhatsApp marketing keeps your store top of mind.

Abandoned cart recovery

Send a friendly reminder when a customer leaves items in their cart. Include the product image, price, and a simple nudge to complete the purchase.

Recovers up to 25% of abandoned carts

Order confirmations and shipping updates

Automatically notify customers the moment an order is placed, shipped, or out for delivery. No need for them to check email or a tracking page.

63% open the next message within 7 days

Flash sales and limited offers

Push a time sensitive offer to thousands of customers at once. WhatsApp messages get read within minutes, making them ideal for short term promotions.

12x higher click through than email

Post purchase upsells

Suggest complementary products after a purchase is delivered. A well timed message turns a one time buyer into a repeat customer.

Higher AOV than email driven sessions

Restock and back in stock alerts

Let customers know the moment a sold out product is back. This is one of the highest converting message types for ecommerce stores.

High intent, ready to buy audience

New collection launches

Announce new arrivals with a catalogue style message including images, prices, and a direct link to shop. Build anticipation with VIP early access.

Drives same day sales spikes
The Biggest Opportunity

Cart abandonment is your single largest revenue leak

Nearly 7 out of every 10 shoppers leave items in their cart without completing checkout. Most stores never follow up, or rely on email that gets ignored.

70%
Average cart abandonment rate across ecommerce
25%
Of those carts recoverable through WhatsApp follow up

Cart recovery rate by channel

WhatsApp15 to 25%
SMS8 to 12%
Email3 to 5%

Based on industry benchmarks for ecommerce cart recovery campaigns, 2026.

Built for Online Stores

Everything your store needs to market on WhatsApp

No technical setup, no API approval process. Just install the software and start sending.

WooCommerce integration

Connect Whatso directly with your WooCommerce store to automatically trigger order confirmations, shipping updates, and abandoned cart messages.

Bulk broadcast to your customer list

Send personalised messages to thousands of customers in one campaign. Upload your contact list from CSV or Excel and launch in minutes.

Product images and catalogues

Attach product photos, price lists, and PDF catalogues directly in your messages so customers can see exactly what they are buying.

Anti-ban protection

Smart sending delays and human like pacing protect your store's WhatsApp number from restrictions, even during high volume sale campaigns.

Customer number filtering

Verify which customers on your list are active WhatsApp users before sending. Stop wasting messages on invalid or inactive numbers.

Live campaign tracking

Watch each campaign send in real time. See delivery counts, reply rates, and which messages drove the most engagement.

How It Works

From checkout drop off to message sent, automatically

Connect your store once, then let Whatso handle the follow up for every order and every abandoned cart.

1

Connect your WooCommerce store

Link Whatso to your store in a few clicks. No code, no developer needed.

2

Set up your message templates

Write your cart recovery, order confirmation, and shipping update messages once.

3

Messages trigger automatically

Whenever a cart is abandoned or an order status changes, Whatso sends the right message on time.

4

Track results and refine

See which messages are recovering carts and driving repeat sales, then adjust your approach.

Cart abandoned, Riya M.
2 items, Rs. 1,450
Sent
Order shipped, Karan S.
Order #4821
Sent
Order delivered, Meena T.
Order #4798
Sent
Cart abandoned, Arjun P.
1 item, Rs. 699
Queued
Real Results

Online stores already recovering sales with Whatso

Feedback from ecommerce businesses using Whatso for cart recovery and customer engagement.

*****
"We were losing so many carts every week and barely noticed it. After setting up WhatsApp recovery messages with Whatso, we started getting orders back within hours that we would have lost completely."
NS
Nisha Saxena
Founder, home decor store, Jaipur
*****
"Our customers stopped checking email a long time ago. Once we moved order updates to WhatsApp through Whatso, support tickets about where is my order dropped almost completely."
PG
Pranav Gupta
Owner, electronics accessories store, Indore
*****
"Our flash sale messages on WhatsApp consistently outsell our email blasts now. The WooCommerce connection made it simple to set up without hiring anyone technical."
TM
Tanvi Mehra
Co-founder, fashion label, Mumbai

Whatso Plans for Growing Online Stores

All plans include WooCommerce integration, anti-ban protection, and free updates

Standard, Rs. 2,999/yr inc. tax
Professional, Rs. 3,499/yr inc. tax
Enterprise, Rs. 3,999/yr inc. tax
Compare Full Plan Details
FAQ

Questions about WhatsApp marketing for ecommerce

Everything online store owners ask before getting started.

Can Whatso recover abandoned carts automatically?

Yes. Once connected to your WooCommerce store, Whatso can send a WhatsApp reminder when a customer leaves items in their cart without completing checkout, including the product image and price.

Do I need the WhatsApp Business API for ecommerce marketing?

No. Whatso works without the official WhatsApp Business API. It connects directly to your WhatsApp account, so you can send order updates and marketing messages without API approval or per message fees from Meta.

How does Whatso connect to my online store?

Whatso integrates directly with WooCommerce. Once connected, order events such as new orders, shipping updates, and abandoned carts can trigger WhatsApp messages automatically.

Will sending bulk messages get my store's WhatsApp number banned?

Whatso includes anti-ban protection with smart sending delays and human like pacing, which significantly reduces the risk during high volume campaigns such as flash sales or seasonal promotions.

Can I send product images and catalogues through WhatsApp marketing messages?

Yes. You can attach product photos, price lists, and PDF catalogues to any message, which is especially useful for cart recovery and new collection announcements.

What is a good cart recovery rate for WhatsApp compared to email?

Industry data shows WhatsApp cart recovery campaigns typically recover 15 to 25% of abandoned carts, compared with 3 to 5% for email recovery campaigns, largely due to WhatsApp's much higher open rate.

Is Whatso suitable for small ecommerce stores or only large brands?

Whatso is built for stores of every size. The Standard plan suits small stores just getting started with WhatsApp marketing, while Professional and Enterprise plans support larger contact lists and multiple team members.

Start Recovering Lost Sales Today

Connect your store, set up your first cart recovery message, and start reaching customers where they actually read messages.

View Plans & Pricing Talk to Us

No API needed, WooCommerce integration included, anti-ban protection built in